Makeup Beat


About: David Frank Ray

Posted in Uncategorized by DFR on the July 24th, 2006

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David Frank Ray has spent his professional life making things beautiful….in person, print, film, and on-line. His intuitive sensitivity and sophisticated taste in style, color and design has defined him as an artist throughout his career. Combining these qualities with his concrete and practical attention to detail has become his signature in the world of beauty and high fashion.

“Being a makeup artist is not only about applying makeup. It’s about everything around you, people, places, colors, all the things that inspire and affect your life. That’s what my beauty blog Makeup Beat is all about.”

David Frank Ray arrived in New York City from his home town of Detroit Michigan in the mid 70s to start his career as a makeup artist / hair stylist. After first working in the salons of BERGDORF GOODMAN and ELIZABETH ARDEN, then on his own as a freelance artist David was booked for editorials with VOGUE, BAZAAR and COSMOPOLITAN magazines.

One of his favorite celebs is JACLYN SMITH the actress of Charlie’s Angels TV fame…they worked together for many years while she was the spokesperson for MAX FACTOR. He has also worked consistently with LYNDA CARTER on the MAYBELLINE account, PRISCILLA PRESLEY for WELLA, as well as JESSICA LANGE, SIGOURNEY WEAVER, SHARON STONE and NICOLETTE SHERIDAN, to name just a few.

David was hired by VICTORIA’S SECRET BEAUTY helping them develop and coordinate products for their new color collection, as well as a seminar and training video used by their staff nation wide.
This experience lead to David’s becoming DIRECTOR OF CREATIVE DEVELOPMENT for THE TOVA CORPORATION.

For the next three years he was immersed in every aspect of the company’s brand development…from new products, print advertising and direct mail catalog, to founder TOVA BORGNINE’s phenomenally profitable QVC television appearance’s in both the US and UK. While under David’s direction TOVA CORP received THE FRAGRANCE FOUNDATION’s “FiFi” award for the fragrance “Tova Night”.

In 2000 David started his own consulting firm ELRAY CREATIVE. He was hired by LVMH to collaborate on the homepage image of www.eluxury.com ’s successful on-line launch. David continued on as a CREATIVE PRODUCER of the photo shoots, directing and editing images, casting and hiring models, fashion stylists, hair & makeup artists, all for the designer boutiques of DIOR, MARK JACOBS, DONNA KAREN, MICHAEL KORS, and BULGARI.

David is working on two books, a unique cosmetic system, a beauty related television concept, writing the beauty blogs Makeup Beat and Faces Places & Lipstick Traces, while consulting for cosmetic companies.

David Frank Ray believes that the greatest virtue is to “inspire life with beauty and grace” and views his opportunity to have had a career as a beauty artist and now beauty expert and consultant as a privilege.
His goal is to celebrate beauty artisanship by recognizing the masters in the field for excellence and distinctive achievement. To set the stars in motion, David recently launched the BEAUTY ARTIST HALL OF FAME whose inductees will be officially saluted at the inaugural ceremony of the “Beauty Artist Star Awards” in the Fall of 2011.

Please contact: david@makeupbeat.com or davidfrankray@gmail.com

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